We've made some changes to the pre-order discount. It was usually limited to a time period of 1 to 2 months. About a month ago, the discount became "permanent" until the figure's release date, or until it was closed due to supplier unavailability.
You'll notice that the new pre-order prices no longer have the strikethrough, but they're still "discounted" by 5% from the supplier's recommended retail price. For example, the Banpresto ones have actually dropped from 33.24 (when they were discounted), and we've rounded them down to 32.99.
Basically, this was to clarify that the discount isn't listed, but it's still there. We did this for technical reasons, since we now have almost 5,000 products in our catalog, and also to eliminate some FOMO.
I also remind you that those who are part of the Loyalty Program have discounts on the entire store in any case, so the discounts on pre-orders have remained unchanged for them too (Level 3 had an extra 5% discount + 5% base, so basically absolutely nothing has changed except the "form").
I would also like to take this opportunity to announce that we have introduced additional discounts for products in our Premium Store.
https://penguinscrown.com/loyalty-program/
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